COPYWRITING & CONTENT POLICY

Whitecrest Prime Realty Limited
Effective Date: 21 December 2025
Website: www.whitecrestprimerealty.com

 PURPOSE

This policy establishes standards governing all written content produced or published by Whitecrest Prime Reallty Limited.

 SCOPE

Applies to website content, property listings, marketing materials, emails, social media, reports, and publications.

 TONE AND VOICE

All content must be professional, factual, neutral, and free from exaggeration or misleading language.

 ACCURACY

All content must be accurate, verifiable, and reviewed regularly.

 LEGAL COMPLIANCE

Content must comply with Nigerian law and applicable international standards.

 NON-DISCRIMINATION

Language must be inclusive and non-discriminatory.

 GLOBAL AUDIENCE

Use clear international English and state jurisdiction where relevant.

 INTELLLECTUAL PROPERTY

All content must be original or licensed.

 AI USE

AI-assisted content must be reviewed and approved by a human.

 REVIEW AND UPDATES

Content must be reviewed periodically and updated as necessary.

 ENFORCEMENT

Non-compliance may result in correction or removal.